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Tag Archives: marketing

The Expansion of Experience – The Home/Work Blur Today

Just got back from the Business Marketing Association’s annual conference in Chicago, where I spoke on a general session panel entitled “The @Work State of Mind.” Rick Segal, president of the ad firm GyroHSR, moderated.

The boundaries between home and work are gone – that’s not news. But we’re still dealing with the fallout. At . . . read more